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Schedule Messages

Facebook Schedule Messaging - Messenger Organizer
Works on:

Sometimes you need to send a single message to hundreds of leads at once (e.g., announcing a new product, wishing "Happy New Year", or inviting people to a webinar). Schedule Messages allows you to do this automatically.

Scheduling a campaign​

  1. Open the Module
    • Click Schedule Messages in the sidebar, under Messaging. It's on the Platinum plan.
  2. Create a campaign
    • Click Create campaign and give it a title.
  3. Choose your audience
    • Pick a Target folder. Add more From folders, or leave some out with Exclude folders. The live list shows exactly who will receive the message before anything sends.
    • Tick Skip anyone already messaged to leave out leads any campaign has already sent to.
    • No folder for these people yet? Switch to An imported list and upload a CSV or Excel file instead. See Send to a List.
  4. Write your message
    • Type it, or pick a Template folder and template to reuse a saved message.
    • Use {name} for the person's first name. Your template variables and spintax such as {Hi|Hello} work too. See Templates.
    • Add Message variations, one per line, and each person gets one of them. Identical text sent a hundred times is easy for Facebook to spot.
  5. Set the pace
    • Choose when sending starts and the interval between messages. The recommended pace is several minutes apart.
    • Set a Daily cap and a warm-up that starts low and grows each day. Turn on Only send during set hours so messages only go out during the hours and days you pick.
    • Retry a message that could not be sent tries a failed message again: off, once, twice or three times.
    • Auto-Pause stops sending at a time you choose.
    • Choose the channel: Messenger #2, Facebook #1 or Marketplace.
  6. After sending
    • Move to folder moves each person once their message is sent, for example from "Cold Leads" to "Contacted". A message that fails never moves anyone.

Sending without taking over your screen​

By default each message is sent in a small pop-up window. Turn on background sending for the campaign and messages go out from a quiet, pinned background tab instead, so you can keep working.

Monitoring a campaign​

  • Campaigns shows each campaign's progress. Pause or resume any campaign from its card.
  • Activity lists every recipient with their status: Sent, Pending, Skipped or Couldn't send, with the reason. Open a lead's chat or remove a recipient right from the table.
  • Analytics rolls it all up.

A message is only marked Sent once it shows in the chat. For someone you've never messaged, Messenger Organizer waits for the chat to load and gets past Facebook's encryption "Continue" screen first.

Keep Chrome running so messages can go out on schedule. If Facebook pushes back, the campaign pauses itself to protect your account.


Next Steps: Do you need to do this on Instagram instead? Check out IG Schedule Messages.

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